Internet marketing, Advertising andTraffic

Internet marketing strategies

2009-06-08T02:05:00.000-07:00

Internet Marketing is an all-inclusive term for marketing products and/or services online – and like many all-inclusive terms, Internet marketing means different things to different people.

Essentially, though, Internet marketing refers to the strategies that are used to market a product or service online, marketing strategies that include search engine optimization and search engine submission, copywriting that encourages site visitors to take action, web site design strategies, online promotions, reciprocal linking, and email marketing – and that’s just hitting the highlights.

If you’re new to Internet marketing, I recommend focusing on web design and search engine optimization as a starting point; for most sites, the most traffic still comes from search engines and directories.

Also said or Known As: Web marketing, Web site marketing, online marketing.

Common Misspellings by users: Intrenet marketing, Internet marketting.

Examples: Once Herald understood the concept of keywords and how they can be seeded through a web page, his Internet marketing efforts became more successful.

Internet marketing can attract more people to your website, increase customers for your business, and enhance branding of your company and products. If you are just beginning your online marketing strategy the top 10 list below will get you started on a plan that has worked for many.

1) Start with a web promotion plan and an effective web design and development strategy.

2) Get ranked at the top in major search engines, and practice good Search Optimization Techniques.

3) Learn to use Email Marketing Effectively.

4) Dominate your marketing niche with affiliate, reseller, and associate programs.

5) Request an analysis from an Internet marketing coach or Internet marketing consultant.

6) Build a responsive opt-in email list.

7) Publish articles or get listed in news stories.

8) Write and publish online press releases.

9) Facilitate and run contests and giveaways via your web site.

10) Blog and interact with your visitors.

By following the above tips you'll be on your way to creating a concrete internet marketing strategy that could boost your business substantially.

Strategic Internet Marketing

Developing Effective Internet Marketing Strategies for Your Business

Finding the Right Internet Marketing Mix

How much of your marketing strategy should be handled online, which Internet marketing elements you use, and the importance you should give to your website, depends on the nature of your business, your budget, and, to some extent, your personal traits. All of these considerations are part of strategic Internet marketing decisions that help develop Internet marketing strategies for a business.

Using Offline Elements with Internet Marketing Strategies

Unless you transact business only online, for example if you are an eBay reseller, you will probably want to include some traditional offline marketing elements in your overall marketing strategy in addition to the elements in your Internet strategy in your marketing mix. Even those who conduct business only online might consider placing traditional ads in newspapers or magazines to bring prospects to their website to transact business online. Perfect examples of including offline elements as part of Internet marketing strategies are Expedia, Travelocity and Monster.com. While they are online businesses, they invest heavily in traditional advertising, including radio and TV advertising, to draw traffic to their sites where the actual business is conducted.

Develop Internet Marketing Strategies You Like

If you have a personal distaste for "spam", which most of us do, you may not want to include email marketing in your strategic Internet marketing plan. However, email marketing doesn't have to mean just sending out unsolicited messages to every email address you can gather. If you include a visitor registration form on your website, for example, or if you exhibit at trade shows, you have the vehicles needed to collect email addresses of interested prospects. You might consider creating a newsletter and sending it to these prospects on a regular basis as part of your strategic Internet marketing plan. Or, you might just set up a schedule where you periodically send an email to your interested prospects to see how they're doing, if you can be of assistance to them, or if their needs have changed since you last talked. So even if you don't incorporate email marketing into your Internet marketing strategy, per se, you are still using email as a tool to promote your business.

Your Budget and Your Internet Marketing Strategy

Of course, your budget will also determine the components you use in any of the Internet marketing strategies you might develop. A website will require you to choose a domain name and register it and to purchase web hosting services for your website. Both items are deeply discounted, in fact I recently saw an offer for domain name registration for only $1.99 per year - provided you also purchase other services, like hosting, which is now also available for less than $10 per month.

Once that's done, you'll need a design and content for your website, which you'll either need to provide yourself or pay to have a web content professional and/or web designer handle it for you.

Once your content and design are in place, you'll want your site to be found, so you'll want to learn about search engine optimization (SEO), which is an important part of strategic Internet marketing, whether you do it yourself of pay someone else to do it for you.

Ideally, if you pay to have web content written for you, that content should be optimized for search engines when it's written. Likewise, you or your web designer should know something about SEO because how your site is designed can enhance or limit your site traffic, and in the vast majority of cases, SEO should be a significant part of your Internet marketing strategy. In both cases, you may pay a bit more, but you'll save time in the long run.

Once your website is up and running, you'll either need to maintain it yourself or outsource the duties to an independent Webmaster to do it for you.

Pay-per-click advertising (PPC), like Google AdWords can be easy on your budget because you can specify how much you're willing to pay when someone clicks your ad and how much you're willing to pay per day. You can also specify whether you want to include your ad only on search pages or on other websites related to your keywords. You can set geographic and time of the day restrictions on when and where your ads run. Plus, PPC ads are fairly easy to activate and suspend whenever you need to do so, they're easy to update and they provide near real time tracking benefits you won't get with most other elements in your Internet marketing strategy. You can also use images and/or videos with PPC advertising, which may be more cost effective than placing banner ads on other websites.

On the other side of the coin, you can use pay per click ads to make money with your website, through programs like Google AdSense, Yahoo Publisher or Microsoft AdCenter.

Tracking the Results of Internet Marketing Strategies

Let's face it: the average home business operator is not awash in cash. If you're going to be spending money on strategic Internet marketing initiatives, you'll need to track how effective they are. As you do so, you'll discover which Internet marketing strategies work for your business and which do not. And, you can learn from the mistakes you make in your Internet advertising campaign to improve your skills and enhance your success. Knowing what's worth spending money on and what isn't is very helpful in developing Internet marketing strategies as your business matures.

Strategic Internet Marketing Needs to be Flexible

Keep in mind, in most cases, patience is a true virtue when it comes to tracking the success of a strategic Internet marketing campaign. Search engines aren't likely to find you overnight and your strategies may not generate revenues right away.

Because you'll have literally millions of competitors who are also engaging in strategic Internet marketing, it will behoove you to keep on your toes and be ready to make necessary adjustments in your Internet marketing strategies when appropriate. However, some knowledge, some capable assistance, and a well-managed strategic Internet marketing plan can increase your chances for success.

What the Greatest Investment You Can Have is Forex

2009-06-06T08:59:00.000-07:00

Being 3 times larger than stocks and futures markets combined, the popularity of trading Forex market has been appealing to anyone who would like to earn more money.

It is not biased towards anyone or any institution because it operates 24 hours a day and has no physical address or location.

There is such great potential in the Forex Market because of the fluctuations or changes in exchange rates. There is always the need for currency and it is always traded in pairs. In any economic status, there will always be an opportunity for a Forex Trader to earn profits.

Before, Forex Trading is not accessible to any individual. But due to the internet and the modernization, everybody can learn Forex and does not have to possess of any degree or qualifications. But I must emphasize of learning the craft diligently before trading. Education in Forex is very important that without any proper information and training, there is no chance that you can earn a fortune from Forex like you want to. Anyone who is serious about the trade should get good practice in a demo account.

The good thing in trading is that you can start small, and you can not lose more than what you have traded (called "margin”). Because of leveraging, Forex is turning to be more favorable than Stocks to other investors.

There are no hidden fees and transaction costs in Forex, meaning it is more favorable for you. You save yourself from operation fees, and taxes with Forex.

Because of the internet, Forex has been the greatest possibility of work from home for people who would like stop working or preparing to retire soon. As long as you have internet, proper training and a computer, Forex wealth is not hard to achieve.

Truly a wonderful wealth-building opportunity, the proper preparation in education and training is the key to make a lot of money with Forex.

Knowing the Foreign Exchange Trading Basics

2009-06-06T08:46:00.000-07:00

Learning the foreign exchange basics is one of the most important things you need to consider if you wanted to delve into the world of currency trading. At its most general sense, it is important to get into forex with the right mindset and skills in place. Having a natural affinity for conducting business is important because once you have this it will be a lot easier for you to figure out how you will play the field.
To help you decide about the ins and outs of forex currency trading, here are some of the most important tips you need to know:

1. Learn to maximize your profits - Do not be too complacent with just one trading method. It would be best to try your hand at the various forex trading methods so you will also become more familiar with how others in the business probably conduct their business. Know how to boost your profits by being more in the know. Scan the market for possible trades. Focus not just on individuals but try to get the market share of big businesses as well because these financial institutions are the ones which mostly need a continuous flow of currencies.

2. Become a smart trader - It's safe to say that this tip is the most important when it comes to learning the foreign exchange trading basics. No matter how much you know the technicalities that come with trading currencies, it will never be enough once you get to stay in the industry for a longer period of time and start to deal with different personalities. You should also be able to understand when it is okay to take a risk and when would it be best to just let it pass you by. Values and rates in the foreign exchange trade are always changing and in a matter of minutes prices may fluctuate so you need to keep your business instincts on alert.

3. Instill discipline in trading - You must have a system which you follow throughout the duration of your trading. You need a system so that you can figure out your weaknesses and strengths so you will be able to change them accordingly. You should also allot a specific time for trading. Make sure that when you are trading, you are not doing anything that is unrelated to that because you will need to be focused on the market. You should also trade according to the set rules and regulations. Keep your word should you opt to do business with fellow traders on a set date or on pre-agreed rates.

4. Keep learning - The foreign exchange trading basics still develops and gets harnessed through time. So have an open mind and consider the fact that you will need to constantly educate yourself regarding the trade. Keep yourself abreast of the latest technologies and methods being used. Make time to research about foreign currency trading and read up related news on this industry. There are lots of free learning materials that you can conveniently obtain online.

Forex Trading For Beginners - 10 Essential Tips For Forex Trading Success

2009-06-06T08:34:00.000-07:00

Many users still don’t care about these components while trading Forex. Here are some important tips that forwards you towards success.

1. Don't Use a cheap Forex Robot or Expert Advisor

If you think you are going to get rich by paying out two hundred dollars or less for a cheap software package think again you won't, all these systems lose money. If Forex trading were as simple as paying a few hundred dollars for a lifelong income, 95% of traders wouldn't lose money.

2. Accept Responsibility

Leading on from the above point, it should be pretty obvious that you need to accept responsibility for your actions, learn skills and get a decent Forex education. You must have accountability as well.

3. Work Smart Not Hard

You don't need to work hard. Just get the right Forex information and that should only take you a couple of weeks at most and you’re all set. Work as requirement.

4. Keep Your Strategy Simple

Simple trading strategies work best as they are more robust than complex ones, with fewer elements to break, so keep your system simple. You need to exercise too much and the complex strategy may lead you to misguide or ambiguity or more confused. So use simple but do best.

5. Use Technical analysis

This is simply the most time efficient way to trade and all you need to do is learn the right chart formations, to spot profitable chart set ups and that's a learned skill. Analyze your business on technical way.

6. Be Patient

Don't trade to often, once or twice a month is enough to make big gains and is the best way to trade, as you will be focusing on the high odds trades which offer the biggest profits.

7. Use tight Money Management

You are going to get losses, so make sure you keep them small and always place a stop before you start to trade, so you are not tempted to run losses and hope they turn around - most times they don't!

8. Use Sensible Leverage

You can get 200:1 leverage with any Forex broker online but this is far too much and you will eventually destroy your account. 10- 20:1 is plenty for most traders.

9. Learn Discipline

You will here this word a lot and it's the key to Forex trading success. You must follow your system with discipline and keep your losses small. If you can't follow your system with discipline you don't have one!

10. Be Realistic

Don't be afraid to make mistakes or take losses, all traders do and you will too. Forget perfection and focus on making money; if you can make 50 - 100% in your first year of trading you are up there with the best and can be very proud of yourself.

Using gOOgle AdsEnse? 15 common mistakes that must avoid by webmaster from Violating Terms of Service.

2009-06-03T10:11:00.000-07:00

1.Don't click own adsense: Never click your own adsense ads or get them clicked for whatever reason. everyone know this one very well. This is a surefire way to close you Adsense account. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Don’t even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks.
2. Dont edit Adsense code: There are enough means of adsense optimization & customizations available to change the color, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to color and placement, but you should adhere to the rules. The code may stop working and violates the T-o-S.
3. NO more than 3adunit, 1addlink, and 2adsense searchboxes on single page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.
4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links.
5Confedential information about own Account. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.
6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.
7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.
8. Make 1 Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.
9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.
10. Don't mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same color as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.
11. Do not send your ads by email. Html formatted emails look good and allow placement of these JavaScript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!
12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content. 13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.
14. Avoid excessive advertising and keyword stuffing - Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.
15. Ensure you Language is Supported - Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages. Click here to see which language is supported.
Update:
16. Only single referral button per product per page - With the launch of the google adsense referral program, you are allowed to put only one referral button for adsense referral, adwords referral, and Firefox with google toolbar referral
17. Do not specify Google ads as your alternate ads. - Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.
18. Add Borders betweem Images and text ads - It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Insert a border when placing images and text ads in such a manner, to avoid confusing readers to falsely click ads.
Whenever in doubt, it is better to ask for adsense help from the learned staff of Google Adsense. They are very helpful!

gOOgle Detects Invalid cliks? How? Some Methods that google uses to find out invalid adsense clicks.

2009-06-03T10:07:00.000-07:00

Still thinking to cheat AdSense? Stop that. It will never bring you anywhere. You might pull it off with smaller ads network, but definitely not with Google. Here are some detection methods they might use. At the very least, they have the resources to do so.

IP Address
If the AdSense click is originated from the same IP Address as the one used for accessing your AdSense account, your account is flagged.

Cookies
Most home users do not use static IP Address for Internet connection. In most cases just disconnect and reconnect will give you a new IP Address. But don’t forget, Google has set cookies on your computer.

Other Google Services Thinking that you are safe just because you do not access your AdSense account? Think again. This time, consider these: GMail, Google Earth, Google Calendar, Google Search, Google Toolbar, Google Talk, Google Sitemap, Google Desktop, Blogger, and so on. With the wide range of services they provide, Google can trace the originator of most (or probably almost all) clicks.

Click Pattern 1 Oh, why this computer / IP address / person is so trigger-click-happy on this particular website but never click on the ads on other sites?

Click Pattern 2 And why is it that people accessing these sites direct (type-in URL or from bookmark) tend to be very active ad-clickers compared with those referred from search engine or other sites?

Click Pattern 3 And why the ad-clickers like to hit and run, compared with non ad-clickers that surf a few pages before leaving?

Click-Through-Rate (CTR) Your CTR may range from 0.5% to 10%, but if it exceeds a certain point (probably around 10%), you are flagged.

Geo-Location Used Urchin (Google Analytics) before? Then you should know that Google can trace traffics origin down to the small town. Different IP doesn’t mean much. Unless your site is really targeted to one small geo-point, a high number of clicks from nearby location will get you banned quickly.

Hardware address? MAC address of the LAN card, modem, and router works almost like a fingerprint. I’m not sure if Google can track this, but probably they do. They have rocket scientist, remember?

Advertisers conversion rate Ad click is one thing. But does it bring value to the advertisers? If none of the clicks on your site translate to conversion to the advertiser, you are in trouble. First the Smart-Pricing hits, then your AdSense account disabled.

Search Engine Ranking Your website is not indexed on any search engine, not linked by any prominent website, but get consistently high traffic? That sounds like something is in play. Regardless of whether it is an Adware-Embedded Software, Spam, Trojan clickbot, or intentionally installed Click-Exchange network, it doesn’t sound right.

Webpage Design How about the “click here” or “support us”? Google has the best search engine in the world. Is it really that hard to find those words?

Combo Each of these detection methods might seem rather weak. But combine them together, and not many click-frauds can pass-through these filters. Even the smartest clickbot will have a hard time.

In short, it is almost impossible to cheat AdSense in the long term. Instead of spending time, money, and effort trying to outsmart Google, try these tips to improve your AdSense earning.

Disclaimer : I’m not working for Google nor in anyway know anyone inside Google. Google might or might not use these methods to detect click-fraud. I’d believe that they have much better detection mechanism.

Simple ways to Internet marketing, advertising and traffic

2009-06-03T09:58:00.000-07:00

Peoples says so hard and difficult to online internet marketing but it may easiest also if it is done smartly not so hardly. I had brought some ideas that will certainly help you to reach to your destination. You need to proper utilization of time for right work.

The main point of internet marketing is to generate huge traffic and lead visitors and customers to our site. This will make your site visible on the web. Your site's visibility will be the key factor for you to attract customers and make sales. Online marketing strategies have this purpose in mind.

Let us count the simple ways of marketing online:

Link Building: To achieve greater visibility in the Web, you have to have a high ranking in the search engines. To have a high ranking among the search engines, building links is important. Search engine spiders crawl across the Web to look for the number of links you have and use it as one of the important bases on ranking your website. Build links all over the Web by reciprocal linking, creating quality content, and submitting your site to the site directories!

Keyword Search: You can search for your main keyword and other terms that are related to your site. When making links, you can use your keyword and terms as an anchor text for more visibility to your site. Make use of keyword tools available online to search for the most searched for word that you can use as your keyword.

Article Submissions: One technique in leading visitors and generating traffic to your site is by submitting relevant and interesting article to article directories. Submitting articles to the directories can also help you build more links to your site, thus gaining you more links and increasing your rankings. Don't forget to make the article creative and relevant, of course. Readers won't be curious to see your website if your article doesn't get their attention.

Site Directories: By submitting your site to site directories, you are also placing another link for the search engines to crawl. This adds to your number of links and can increase your rank among the search engines.

Affiliate Marketing: The downside of this strategy is that you'll have to spend for the commissions of affiliate sales. Nevertheless, this strategy is used by many internet marketers. Affiliate marketing usually works by networking with other websites that are in the same niche as you. Now since you are both in the same niche, most usually the traffic that you can generate through affiliate marketing is targeted. This is about the best thing abut affiliate marketing (aside from generating sales). You are also building links through the links (in the ads) on the website that you are affiliated with.

Newsletters and Subscriptions: Sending newsletters to the customers and clients will not only help in building professional and friendly relationships with them, but also brings in targeted traffic to your web site. Whenever you have something new to talk about and events to promote, newsletters can be a great way to let the clients and customers in on the news.

Email Marketing: This is another popular way to generate traffic and occasionally make repeat sales. This is kind of like sending newsletters, only your are more or less not sending news but rather promoting your latest products and services. Remember that when making your emails, you should avoid making it spammy and annoying. Make your email content original, creative and interesting.

Forums: You can see the most eager visitors of the online community in forums. Participating and giving great content in replies will help in establishing you as an expert in your niche. This will give you a boost in the eyes of the online community. You'll be able to form relationships among the community and get them to be interested in your site and business. You also can place links to your website on your signature every time you make a post!

There really is nothing to marketing online... now all you need is just a lot of time and effort to make your website known across the internet.

Six Article Marketing Mistakes You Must Avoid

2009-06-03T09:51:00.000-07:00

Although more people discover the power of article marketing every day, many fail to learn some simple techniques to optimize their writing and maximize the effectiveness of their article marketing campaigns. The following paragraphs will reveal six critical mistakes that must be avoided if you want to reap the full fruits of your article writing efforts.

The first three mistakes fall within the category of "Guideline Awareness." The rule of thumb is to be familiar with the guidelines of the directories where you submit your articles, so that you can better use them to your advantage.

Mistake--1:- Failure to Use Hyperlinks in Article Body:Some article directories will not allow any hyperlinks in the body, but most will allow from one to three. Convert your target keywords to hyperlinks to the extent possible; this will bring your website direct traffic through clicks and it will help to improve your site's search engine rankings for that keyword.

Mistake--2:- Ineffective Use of Author Resource Box:The author resource box, sometimes called the boilerplate, is an area where you can sell yourself. This is important, because the article itself should not be used for overt advertising, only for teaching and informing. Use your name, or a pen name; over time, people will associate the mane with the topic, and you will be established as a trusted expert in your field. Once they trust that you know your stuff, they will not hesitate to visit your site and buy your product or service.

Mistake--3:- Article Length - Too Short or Too Long:Webmasters, bloggers, and newsletter publishers are constantly in need of fresh, original content. That is what makes article marketing so powerful. When someone picks up your article and publishes it on the web or in a mass-email, it multiplies your exposure. However, many people write a paltry 100 words to submit to an article directory, which amounts to little more than a dictionary definition of their chosen topic. At the other end of the spectrum, some people will submit works of more than 2000 words; on the web or in a newsletter, that is an epic-length tome.

Opinions vary as to the optimum length of an article, nut the consensus is between 400 and 900 words. It should be long enough to thoroughly explain the subject, but short enough to read quickly and easily.

The next three mistakes concern the actual submission of articles to directories. They are not so much "rules" as they are strong suggestions to maximize your results.

Mistake--4:-Submitting to Too Few Article Directories:After the effort of writing the piece itself, it may seem like a tedious chore to submit the work to twenty directories. If it is too much for you, there are services that will manually submit your articles for you. If you cannot afford such luxuries, then you must do it yourself. Do not compromise on this; it is critical to your success. Find at least twelve article directories for starters, and build from there. Once you get to about twenty, you are doing well.

Mistake--5:- Using the Same Pen Name for Different Topics:If you have multiple websites in different niches, use a unique pen name for each topic. It's all about credibility. If Sally McMarketer writes about designer dog collars, can she be equally trusted as an expert on high-performance fuel-injectors? In reality, it is not uncommon for people to have proficiencies in multiple areas, but unless you personally know the dog collar/fuel-injector guru, it seems unlikely.

Mistake--6:-Submitting Website Content as Articles:One of the worst things an article marketer can do is to take the content directly from their website and submit it in article form to the directories. Remember, you want to submit your work to twelve to twenty article directories or so in order to get traffic and backlinks to your website. However, if the articles contain the exact same information as your website, the search engines will view it as duplicate content, which may be downgraded in the rankings. Besides, readers of your articles will be a bit put off if they click on one of your well-placed hyperlinks only to see the same old stuff on your site. Keep your website content unique.

Article marketing, like any good, profitable endeavor, requires work, education, and practice. You can, and should, constantly refine your techniques in search of ever better results. If you can avoid the six misstates discussed above, you will be well on your way to becoming a proficient marketer with a growing, moneymaking business.

How to get top page ranking of my site on Google and Yahoo and other major Directories?

2009-05-30T09:04:00.000-07:00

Internet user doesnot find easily your page or blog if it is not identified in top on major search engines like google, yahoo and so on. But you are one step back from your top page rank. Try yourself, I had analysed some important tips for high/good page ranking.

1.Submit site to major directories like DMOZ and Joeant:
DMOZ is the largest free open directory project in the world. Its free of cost and it surely helps to you. JOEANT is also a famous directory which gives the most relevant results for their users.

2.Descriptive page structure:
Your page gets good marks if you composed your site/blog in descriptive way. Give your own views and make relevant description about each topics.

3.Appropripate site map:
You must compose your site in such way your users donot exists whenever your page open. Analyze which page/topics/blogs are most important on your website and make them available on first look.

4.Research on your keywords:
You must do still research on keywords which are most appropriate according to your site/blog. You can import it from wordtracker and seobook.

5.Increase lots of traffic:
Google and Yahoo experiments shows that more visitors get more marks on pageranking. You have to increase your traffic status to get more pageranking. Here in this site there is the tips to increasing traffic.

6.Make your site/blog havig more original content:
Major search engines use their Robot exploration which finds out whether the blog is original or it is copied. so, express your own content or own view. But make original and unique from other's.

7.Have lots of Backlinks:
If you have more backlinks sources then you could gain more marks so partner with your friendly sites, working peers, or you may find it up by google search.

What are you thinking? SEO optimization is DONE Now. Follow these guidelines.

2009-05-30T09:00:00.000-07:00

submit an informative articles to a site like Ezinearticles, Articlecity, Goarticles and so on. Syndicating your articles which link to your site is the best way to get one way back link.

Use google and yahoo sitemap: When you use google and yahoo site map you let those search engines to crawl your content more deeply. Through this the search engine robet/crawler goes straight to the content buffet.

Marketing your site in other language. Translate your website into several languages. More then 65% users are surfing the internet on other than english languages. Google itself lauches the pages on 35 different languages.

Effective sitemap tool: you need to use site map for other engines also other than google and yahoo. So you could use ROR sitemap tool to optimise your link status other than google and yahoo engines.It describes more about your products, services, contents, articles in XML Feeds to all search engines.

Selecting the right keyword phrase: It is most important aspect of any seo compaign. Most of site maker targets on most used and even wrong keywords to attract maximum visitors. Although they attracts more visitors theu can't attribute on pageranking.

Keyphrase size: Target keyword phrase of 3-4 words long because the report and analysis shows that the better target could to done when keyphrase is 3-4 words long. It is descriptive aspect. Truth is that there is obviously less competition in those type of formats.

Try googspy: The one new idea to observe sucess is to overtack your competitiors. You can simply go on depth research of your competitors work. Googspy is a free tool which help you to find out what keywords really your competitors are bidbing on.You can find best keywords which have high conversion rate. You can find it on googspy.com

Use Internal Link: Start adding internal links within content. It make the user keep on staying on your site.It will obviously increase your link popularity on search engines. It means the content on your site is perfect.

Using your log files for SEO: Your server logs reveal very important information about your site. If you learn to use them properly, they can quickly help to maximize your site's traffíc and conversion rates. The log files will tell you exactly which keywords people are using to find your website.

How to Use Google Webmaster Tools, Google Website Optimizer & Google Maps

2009-05-29T04:53:00.000-07:00

Google has an enormous range of handy tools for you to use as a way of helping with your SEO and Traffic generation. All of these tools will help you with your SEO.

Google Webmaster Tools - search Google for Webmaster Tools

Google Webmaster Tools can give you some very technical information and provides you with detailed reports about your web pages' visibility on Google. You can see what Google thinks about your pages, you can find out the Top Search Terms being used by your visitors and you can check the amount of inbound links/outbound links etc. You can also submit your site map to Google via Webmaster Tools which will ensure that Google knows about all of your pages. To get Webmaster Tools to work you need to install a small code into your site.

There are also a few other technical bits which you may find interesting.

Google Website Optimizer - search Google for Website Optimizer

Website Optimizer is a tool that can help you improve the effectiveness of your website or web pages. By allowing you to Split Test different versions of your website content, you can determine what content best attracts users to lead them to convert on your site.

Example: You have a Name Squeeze Page where you are offering a Free Report in exchange for your visitors Name and Email Address. Using website optimizer you would test two slightly different versions of that Name Squeeze Page to see which one converts best.

First you need to increase your Traffic, then you need to split test to increase your conversion rate.

If you put all your efforts into SEO and none of your efforts into Split Testing some of your SEO efforts will be wasted.

Again you will need to get your website designer to insert a code into your web pages in order to get website optimizer to work. The key to all successful marketing and online marketing is testing and measuring. It is essential to get the most from your marketing campaigns, and without the numbers how are you going to know what's working and what's not.

Google Maps- search Google for Google Maps

By getting your website listed for free in the Local Business Results it can really help you to get traffic to your site.

The Google Map Listings often appear above the rest of the free listings on the left of the Google Page.

You can add all your business details to Google Maps via your Google Account including opening times, photos, videos etc. To activate your Google Maps listing you will need to provide a telephone number or postal address and wait for a verification call or postcard.

What is Google sandbox? When your site goes to The Google Sandbox? Check it well.

2009-05-29T04:42:00.000-07:00

The Google Sandbox is a kind of virtual holding cell where websites that don’t quite make the grade or that are suspected of spamming. And they are put into a kind of purgatory. As you may or may not know, the Google spiders make two trips to your index before they index it. The first trip by a spider indexes your strengths and weaknesses and if there are a lot of weaknesses then it could take the search engine months to analyze your site. If the site seems like it is spamming somehow or unethical it may not be indexed at all.

2 things my may consider before launching new website:

1. over optimizing is what a lot of copycat sites do to beat out the competition and the search engine spiders may note this.

2. Site with way too many links it is automatic evidence of link farming to the

Google search engines who will then penalize you for it – i.e. send your site to the Google sandbox.

There are certain industries that are more suspect than others and that Google may have less patience with when it comes to link farming and keyword stuffing. This includes the porn, pharmaceutical, Internet, work at home business, psychic and yes, even the SEO industry. In fact if you are selling business to business products or eBooks about how to make more money using SEO then you might be a number one candidate to be sent to the Google sandbox as you are displaying obvious knowledge of “cheating the search engines” type techniques in your web content.

So be aware in time otherwise you also be one of the candidate of google sandbox as others.

Search Engines For me, Why?

2009-04-22T01:34:00.001-07:00

Promotion of your website and visitor of your site depends on the traffic and the main tool to get traffic is search engine .People are very keen on searching.

Internet is the most used media whole over the world.
85% of all traffic of website is driven by the search Engine.
79.2% of all users click on the No. 1 result.

Promotional Tools to get lots of links to my site

2009-04-22T01:34:00.000-07:00

1. Add your site to DMOZ and Yahoo! directories and other free directories
2. Check how and where your competitor's links are form.
3. Write and submit articles for publication on the internet.
4. Swap your links and Partner with other websites
5. Go for some link referring sites like link referral.com
6.Pay for the bonds and make affiliate tools yourself.

7.Write a Press Release for site's publishity

8.Social bookmark Your BLOG like

9. Aumated bookmark your BLOG with onlywire.com

and other sites like
10.Create a squidoo.com lense